Privacy Policy

1. Introduction

NyphexLLC ("Company," "we," "us") operates the website at https://nyphex.com. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our website and services.

2. Information We Collect

We collect information in the following ways:

Information you provide directly:

• Name, email address, and phone number when you submit a contact form or request a website audit
• Business information (business name, address, website URL, hours, services) when you provide assets for your website project
• Logo, photos, and other media files you upload for your website
• Payment information processed securely through Stripe (we do not store your credit card numbers)

Information collected automatically:

• IP address, browser type, device information, and operating system
• Pages visited, time spent on pages, and referral source
• Website performance data collected through Google Analytics

Information from public sources:

• Business information from Google Maps, Yelp, and your existing website (used to prepare website redesign previews)
• Website performance data from Google PageSpeed Insights

3. How We Use Your Information

We use your information for the following purposes:

• To provide our website design and redesign services
• To communicate with you about your project, including sending previews, collecting assets, and delivering your website
• To process payments through Stripe
• To send transactional emails related to your project (delivery notifications, asset reminders, review requests)
• To analyze and improve our website and services
• To respond to your inquiries and support requests

4. Outreach Communications

We may contact businesses using publicly available information to offer our website redesign services. All outreach emails include a physical postal address and an unsubscribe mechanism in compliance with the CAN-SPAM Act. If you unsubscribe, we will add your email to our suppression list and cease all outreach communications. Your personal data associated with suppressed emails is scheduled for deletion within 30 days.

5. Cookies

Our website uses cookies and similar technologies for the following purposes:

• Essential cookies: Required for the website to function (authentication, form submissions)
• Analytics cookies: Google Analytics collects anonymized usage data to help us understand how visitors use our site

You can control cookies through your browser settings. Disabling cookies may affect the functionality of certain features.

6. Third-Party Services

We use the following third-party services that may process your data:

• Stripe — Payment processing. Subject to Stripe's Privacy Policy.
• Resend — Transactional email delivery. Used to send project-related emails (delivery notifications, asset reminders).
• Vercel— Website hosting. Our website and client websites are hosted on Vercel's infrastructure. Subject to Vercel's Privacy Policy.
• Google Analytics — Website analytics. Collects anonymized usage data.
• Google PageSpeed Insights — Website performance analysis. Publicly available data only.
• Uploadthing — File upload handling for asset collection.

7. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes described in this policy. Specifically:

• Client project data is retained for the duration of your relationship with us and for 12 months afterward
• Contact form submissions are retained for 12 months
• Suppressed email addresses are retained on our suppression list indefinitely to ensure we do not contact you again; associated personal data is deleted within 30 days
• Analytics data is retained according to Google Analytics default retention settings

8. Data Security

We implement reasonable security measures to protect your personal information, including:

• SSL/TLS encryption for all data in transit
• Encrypted database connections
• Secure payment processing through Stripe (PCI-DSS compliant)
• Regular database backups
• Access controls limiting who can view personal data

9. Your Rights

You have the right to:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal information, subject to legal retention requirements
• Opt-out: Unsubscribe from outreach communications at any time
• Data export: Request an export of your website files within 14 days of a written request

To exercise any of these rights, contact us at https://nyphex.com/contact.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 18, we will take steps to delete that information.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Your continued use of our services after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions about this Privacy Policy or how we handle your data, contact us at https://nyphex.com/contact.

Nyphex LLC
Houston, TX